Meet Our Team

team

Jodie McVan

VP, Agency Services & Operations

team

Ryan Alfonso

VP, Content Strategy

team

Kim Foley

VP, Account Management

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Parker Jones

VP, Access Strategy and Account Management

team

Conor Mahoney

SVP, Client Services

team

Jodie McVan

VP, Agency Services & Operations

Jodie McVan, VP of Agency Services and Operations, is a seasoned market access executive specializing in agency and operational excellence for successful product commercialization. Her expertise includes setting brand strategy, launch planning, and execution; reimbursement strategy; medical affairs communications; and marketing. Jodie believes in creating engaging and meaningful content, visuals, and data insights that deliver better brand experiences across numerous products and therapeutic areas, striving to achieve on-target deliverables that meet client objectives as efficiently as possible, on time, and on budget. Jodie has 15 years of experience in the pharma industry. Her strengths encompass building client relationships while providing strong operational and financial support. This includes efficiency management, systems integration, resource planning, budget and timeline oversight, performance metrics, driving innovation, and supporting new business initiatives.

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team

Ryan Alfonso

VP, Content Strategy

Ryan Alfonso, VP of Content Strategy at COEUS, specializes in access and reimbursement communications. He began his career as a research scientist and marketer at a life science company and has firsthand experience with the challenges of commercializing a product in a highly competitive environment.

Ryan has more than 15 years of medical writing and market access agency experience in a range of therapeutic areas including ophthalmology, infectious disease, nephrology, neurology, cardiology, oncology, rare disease, and inflammation.

At COEUS, Ryan is part of a team of seasoned full-service creative market access agency experts who support brands across their life cycle. Ryan partners with clients to develop effective strategic communication plans and to ensure the flawless execution of concise and compelling supporting tactics.

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Kim Foley

VP, Account Management

Kim Foley is a seasoned agency executive with over 20 years of payer, consumer, B2B, and healthcare marketing and management experience. She is strategic thinker with an added bonus of exceptional operational mindset and experience to maximize efficiencies and drive bottom line growth.

Kim has led multiple payer-focused accounts, spearheading new product launches and establishing and refining brand positioning, as well as leading primary customer research and payer segmentation analyses, account executive and HEOR materials development and training initiatives, and budget oversight. Throughout her career, she has worked on oncology, immunology, rheumatology, gastroenterology, dermatology, endocrinology, ophthalmology, and rare disease products.

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Parker Jones

VP, Access Strategy and Account Management

Parker Jones, Vice President of Account Management at COEUS, is a proven leader in developing strong client relations, creating market access strategy, and account management. He interprets client needs into actionable direction, providing strategic and tactical implementation for pharmaceutical therapies from phase III through patent expiration.

With 18 years of experience in healthcare, Parker understands all facets of market access, including FDA guidelines, specialty and retail pharmacy access, and disease management. He has helped develop strategy for compounds that treat many disease states, including depression, ESRD, HIV, respiratory conditions, migraine management, pain management, opioid dependence, insomnia, healthcare-associated infections, dyslipidemia, stroke/TIA, BPH, hypertension, diabetes, congestive heart failure, and ADHD.

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team

Conor Mahoney

SVP, Client Services

Conor Mahoney, SVP of Client Services at COEMIRA, has 12 years of experience in partnering with biopharmaceutical companies on development and execution of payer strategies. This includes targeting payers, health systems, employers, specialty pharmacies, and health care providers to provide creative solutions to clients’ access challenges and, ultimately, improving brand profitability. Conor’s experience spans various traditional and specialty therapeutic areas, including diabetes, cardiovascular health, oncology, immunology, rare disease, neuroscience, and metabolic disorders. Along with extensive experience on brands in competitive landscapes, Conor has a history of successful accomplishments in building and developing long-term relationships with internal and external customers through translating the evolving healthcare landscape into actionable insights, strategies, and measurable solutions. Recognized for highly effective written and verbal communications, Conor demonstrates strong leadership skills and the ability to develop the potential within team members to achieve successful business outcomes.

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